Bulk SMS Charges: Transparent, All-Inclusive Pricing with Techto Networks (Including DLT Fees)

techtonetworks
Jun 20
4 min read

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Introduction

In India’s rapidly expanding digital economy, bulk SMS has become an essential tool for businesses to engage customers instantly. Whether for marketing campaigns, OTPs, transactional updates, or appointment reminders, SMS continues to deliver unmatched open rates and conversion potential.

However, many businesses remain confused about how bulk SMS charges are calculated — especially with the introduction of India’s TRAI DLT (Distributed Ledger Technology) regulations, which added additional costs for every SMS submission.

At Techto Networks, we offer fully transparent, predictable pricing. Our bulk SMS charges already include mandatory DLT submission charges, so businesses enjoy all-inclusive pricing without the headache of extra or surprise costs.

Why Bulk SMS Is Still the Best ROI

Bulk SMS remains one of the most powerful customer communication channels because:

🚀 Instant message delivery across India
📲 98%+ open rates ensure high engagement
📉 Lower customer acquisition and retention costs
🔒 Perfect for OTPs, alerts, and time-sensitive communication
🎯 Direct reach to mobile users without internet dependency

While digital ads, call centers, and email have higher costs and lower response rates, SMS remains cost-effective, personal, and extremely effective for every sector.

The Role of DLT Charges in Bulk SMS Pricing

Since the introduction of TRAI’s DLT platform, businesses in India are required to:

Register sender IDs
Pre-approve message templates
Pay ₹0.025 (2.5 paisa) per SMS as DLT scrubbing charges

Many providers add this charge separately, leading to confusion in billing. However,

Techto Networks simplifies everything:

✅ Our quoted SMS charges already include the DLT submission charges

.✅ You pay only the per-message rate we quote — no hidden DLT fees added later.

What Determines Bulk SMS Charges?

Multiple factors influence your bulk SMS charges:

1️⃣ Message Type

Transactional SMS: OTPs, account alerts, payment notifications. Uses premium routes for instant delivery.
Promotional SMS: Offers, deals, and marketing campaigns. Delivered via standard promotional routes at lower cost.

2️⃣ Volume

Higher monthly volumes unlock better per-SMS rates.
Techto Networks offers aggressive volume-based discounts.

3️⃣ Message Length

160 characters = 1 SMS unit.
Messages exceeding 160 characters are billed as multiple units.

4️⃣ Route Quality

Premium Routes: Direct carrier connectivity ensures near-instant delivery.
Standard Routes: Lower cost but slightly less priority.

5️⃣ International Delivery

Country-specific charges apply for international SMS.

Techto Networks' Bulk SMS Charges: Fully Transparent

We offer 3 pricing models tailored for every business size:

✅ Pay-As-You-Go

Ideal for startups or seasonal campaigns.
Purchase SMS credits as needed.
Domestic promotional SMS starting at ₹0.12 to ₹0.18 (including DLT charges).

✅ Monthly Subscription

Predictable monthly billing.
Volume discounts applied automatically.
Access to full platform features.

✅ Enterprise Custom Plans

For high-volume customers: banks, fintechs, e-commerce, healthcare, and government organizations.
Dedicated account managers.
SLAs and premium routing included.

No Hidden Charges — Everything Included

Unlike many providers who separate DLT charges and surprise customers later, Techto Networks includes everything upfront:

Cost Component	Techto Networks	Other Providers
DLT Charges (₹0.025)	✅ Included	❌ Charged extra
Setup Fees	❌ None	✅ Often charged
API Integration	✅ Free	✅ Sometimes charged
Compliance Handling	✅ Included	✅ Extra or manual
Technical Support	✅ 24/7 Included	✅ Limited or paid

What’s Included in Techto Networks’ Bulk SMS Charges?

Every message you send through Techto Networks includes:

✅ DLT scrubbing fees
✅ TRAI compliance management
✅ Instant delivery via premium routes
✅ Secure infrastructure (ISO 27001, PCI-DSS, GDPR compliant)
✅ API & automation tools
✅ Real-time analytics & delivery reports
✅ Dedicated customer support

Real-World Example of Bulk SMS Charges

Business Type	Monthly Volume	Per SMS Charge (incl. DLT)	Monthly Spend
Startup Campaign	5,000 SMS	₹0.18	₹900
Growing E-Commerce	50,000 SMS	₹0.16	₹8000
Fintech Enterprise	500,000 SMS	₹0.12	₹60,000

Pricing varies based on message type, route, and volume tier.

Industries Served by Techto Networks’ Bulk SMS Services

We serve nearly every sector where reliable, secure messaging matters:

🏦 Banking & Finance

OTPs, payment alerts, fraud notifications.

🛒 E-Commerce & Retail

Promotions, order updates, cart recovery reminders.

🏥 Healthcare

Appointment scheduling, test reports, telemedicine alerts.

🎓 Education

Admissions, exam schedules, fee reminders.

🏛️ Government & Public Sector

Emergency alerts, citizen services, policy updates.

🚚 Logistics

Delivery updates, driver coordination, real-time tracking.

Why Techto Networks Offers the Best Bulk SMS Charges Value

You’re not just paying for message delivery — you’re investing in:

⚡ Sub-second delivery speeds
🌐 Pan-India & international reach
🔐 Enterprise-grade data security
⚙️ Full automation & API integrations
📊 Real-time delivery reporting
🤝 Fully managed compliance
📞 24/7 technical support

How Bulk SMS Charges Impact ROI

✅ Lower marketing spend vs other channels
✅ Higher conversion rates
✅ Faster customer onboarding & verifications
✅ Improved customer retention
✅ Reduced operational overhead with automation
✅ Direct revenue growth through proactive engagement

Fast Onboarding: Get Started Instantly

Our onboarding process is quick and painless:

1️⃣ Register your account

2️⃣ Complete DLT onboarding (fully guided by us)

3️⃣ Upload templates & contact lists

4️⃣ Start sending messages — often within 24 hours

Full Compliance: Included with Techto Networks

We handle all Indian and international regulatory requirements:

✅ DLT registration (TRAI)
✅ Sender ID & template approvals
✅ NDNC opt-out compliance
✅ GDPR, PCI-DSS, ISO 27001 data security

Conclusion

Bulk SMS remains one of the most affordable, reliable, and impactful communication channels available — but only if your provider offers transparent pricing, strong infrastructure, full compliance, and excellent support.

Techto Networks delivers all of this — and more — at fully inclusive, predictable bulk SMS charges.

You never worry about hidden DLT fees, setup charges, or confusing invoices. With Techto Networks, you get exactly what you pay for — and far more value than you expect.

Whether you’re a startup, SME, enterprise, or government organization, Techto Networks helps you scale your communication efficiently while keeping your messaging costs optimized and fully compliant.